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Wouter Hart introduced the concept of ‘purpose’ to thousands of Dutch organizations, and there has been no turning back since. In its sixteenth edition, this seminar once again offers a day full of insights, recognition, and concrete tools for anyone who truly wants to change — not in theory, but in daily practice.

What is on the program?

The day revolves around one central question: how do you keep the purpose alive in everything you do? Wouter Hart guides you through the insights from his latest book, *De Oplossingenmachine* (The Solution Machine) — a direct mirror reflecting what you and your colleagues do daily and the impact it has. Skating champion and sports commentator Erben Wennemars connects his experiences as a top athlete and farm boy to a surprisingly new perspective on sustainable performance. Board member and professor Gabriël Anthonio challenges you to start cultural change with the quality of contact. And clinical geriatrician Karen Keijsers demonstrates how to truly place the lived experience of patients and staff at the center of a complex system like a hospital — and what you can learn from this for your own organization.

The speakers

Wouter Hart is the founder of Verdraaide Organisaties and author of the eponymous bestseller. Erben Wennemars is a former eight-time world champion speed skater and a familiar face at the NOS. Gabriël Anthonio is an adjunct professor at the University of Groningen and a partner at the Galan Group. Karen Keijsers is a clinical geriatrician at the Jeroen Bosch Hospital and a pioneer in applying intention within hospital care.

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