Workshop Digitaal erfgoed x Nieuw publiek

The session in Amsterdam explores how museums, archives, and heritage institutions can use digital storytelling and immersive technology to reach younger audiences and enhance interaction. It is aimed at communication and public relations professionals within heritage organizations.

Digital Heritage Workshop x New Audience Amsterdam

The Digital Heritage x New Audiences workshop offers heritage professionals tools to strategically deploy digital experiences within their organizations. The session explores how digital storytelling and immersive formats like AR, VR, and interactive installations can contribute to reaching new audiences, particularly younger ones.

Level and content of the workshop

The workshop focuses on practical applications and strategic choices related to digital experiences. Participants will gain insight into various forms of digital interaction and learn how to integrate these into their communication and audience strategies. We will also explore concrete examples and real-world cases.

Targeted professionals and collaboration

This meeting is aimed at museum and heritage professionals responsible for audience development, communication, or digital transformation within their organizations. It offers opportunities for reflection and exchange with colleagues, which can help determine next steps within your own organization.

Explore the possibilities for your organization

Participants who want to strengthen their digital experience and audience participation skills will receive concrete tools and ideas during the workshop to further develop innovative formats. Click through to the event page and discover how this workshop can contribute to your professional development.

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